Business 2.0

Something Phishy This Way Comes


Leave it to a reunited neohippie rock and roll band to show major labels how to sell music via the Net. It's easy, during these postboom times, when we're more concerned with severance packages than options packages, to get cynical about the Net. Rather than see it as enabling closer and more effective relationships with customers, many longtime media industries still -- in 2003 -- view the Net as a threat to all that was good and protected in their pre-Internet businesses.