Need a job? How about a date?

"The network services, however, will be able to offer a time-trusted approach to love and labor: A set of people willing to vouch that someone is compatible with you and worth taking to dinner or putting on the payroll. Says Mayfield: 'If I go out on a date and do something inappropriate, that information will go back into the network, so any action I take will risk my social capital,' Mayfield notes. That informal but effective rule creates the sort of trust that a Match.com or Monster.com cannot duplicate. "